Amsterdam is set to be the first city in the world to ban ads from fossil fuel and aviation companies in a bid to reduce the ‘excesses’ of fossil fuel advertising.
This means that fossil-fuelled vehicles, such as petrol cars and flights, will no longer be advertised in Amsterdam subway stations or the city centre.
The new law follows mass movements in and around the capital which were headed up by the Reclame Fossielvrij (Fossil Free Advertising) initiative. The group co-ordinated a letter from over 50 local organisations demanding Amsterdam to go fossil free.
“The decision to ban fossil fuel advertising from subway stations comes at a crucial moment in the fight against climate change. Adverts that portray fossil fuels as normal worsen climate disruption and have no place in a city − or a country − that has complied with Paris,” says Amsterdam Mayor Femke Sleegers, coordinator of Reclame Fossielvrij.
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Amsterdam to become first city in the world to ban this type of advert | Euronews
