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Tuesday, November 28, 2017

USA: SHOP TILL YOUR TABLET RUNS OUT OF JUICE: Cyber Monday was largest online shopping day in US history - by Lauren Thomas

Digital transactions on Monday reached a record $6.59 billion, Adobe Insights unveiled Tuesday in its final update on the holiday weekend.

That marks a 16.8 percent increase from a year ago, and makes Monday the largest online shopping day in U.S. history.

Mobile also had a record day, Adobe found, saying smartphones have become the "de facto device" for on-the-go shopping. Mobile sales on Cyber Monday reached $2 billion for the first time.

"This year, mobile shopping was dominant both in the morning and afternoon, and desktop only staged a comeback in the evening when people were home," Taylor Schreiner, director of Adobe's Digital Insights division, said.

Adobe measures 80 percent of online transactions from 100 major U.S. retailers.